GravyBlock vs Whitespark
GravyBlock vs Whitespark: which fits your business?
Whitespark makes well-regarded local rank tracking and citation tools, and offers citation building services. GravyBlock is a different approach: it automatically decides and does content, Google Business Profile posts, review replies and outreach.
What this means for your business
If you want to manage citations and track rankings with dedicated tools, Whitespark is a good fit. If you want that decided and done for you automatically, GravyBlock may fit.
What Whitespark is known for
Whitespark's Local Rank Tracker and Citation Finder are widely used by local SEO practitioners.
- Local rank tracking across cities.
- Citation discovery and citation building services.
- Tools local SEO professionals rely on.
Whitespark may be the better choice if
Every business is different. These are the situations where Whitespark is the more natural fit.
- You want dedicated citation discovery or citation building done for your business.
- You want local rank tracking you operate yourself.
GravyBlock may be the better choice if
And these are the situations where GravyBlock is the more natural fit.
- You want content, Google posts and outreach decided and done for you instead.
- You prefer not to manage citation work yourself.
How GravyBlock differs
GravyBlock does not build citations across directories. It checks that your details agree across your website, Google, and where connected Yelp and Facebook.
- Writes articles and service-area pages from your own website's information and publishes them to your connected WordPress, Webflow or Shopify site, then checks the page is live.
- Publishes a weekly Google Business Profile post and adds your own website images to your profile once Google is connected.
- Posts Google review replies automatically once Google is connected, and once your booking or invoicing system is connected, asks real completed customers for a review.
- Pitches relevant local organizations for links and only counts a link once it is verified live. Links are never guaranteed.
- Checks that your name, phone and address agree across your website, Google, and where connected Yelp and Facebook, and alerts you when they drift. It does not build or fix listings on hundreds of directories.
- GravyBlock is $39.99/month.
Check current details
Features and pricing change often. Confirm Whitespark's current plans and capabilities on its own website before deciding.