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Local SEO ROI Calculator

The top 3 results in Google Maps capture over 70% of local search clicks. See what that's worth for your business — and what staying invisible costs you every month.

Your industry

1,800
$450
30%

A top-3 Google ranking is worth roughly

$19,350/mo

$232,200/year · 43 new customers/month from 144 search leads

Conservative estimate: assumes one top-3 spot converts ~8% of monthly searches into contacts at your close rate, first transaction only.

See if I'm in the top 3 — free scan →

How the math works

  • 1.Local searches — how many times people in your area search for your service each month. For most service categories in a mid-size city this is 500–3,000 searches.
  • 2.70% to the top 3 — multiple click studies show the Google Maps 3-pack plus top organic results capture 68–75% of all clicks. Businesses below the fold split the remainder.
  • 3.Your close rate — local search leads have high intent. Most service businesses close 20–40% of inbound calls from Google.
  • 4.Average job value — what a typical new customer is worth to you (first transaction, not lifetime value — so the real number is bigger).

The next step

Find out where you actually rank

Run a free 60-second scan to see your visibility score, where you rank vs. competitors, and exactly what's keeping you out of the top 3.

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